Developing a clear recruitment strategy to improve candidate experience
Over the last few years BWP Group (BWP) has been growing significantly. It has been for the last few years. With that, comes an emphasis on hiring the right people, minimising employee turnover, and being known as an agency people want to join.
Decentralised recruitment has seen line managers from all departments placing job adverts, running recruitment campaigns, and losing valuable billable time in coordinating interviews and sifting through CVs. They needed a more strategic approach, so they brought in Lynne from FWPXA to support them.
Advising as a Talent Manager, Lynne offers a high-level view of their recruitment challenges and actively looks for opportunities to improve their talent pipeline, provide a great candidate experience, and reduce overall recruitment costs.
Her background in employee experience, marketing, and agency operations gives her a unique viewpoint on BWP’s recruitment challenges and solutions. So she’s able to focus less on the specific vacancy and more on streamlining recruitment processes, building strong relationships, and improving communication throughout.
On an ongoing basis, Lynne gathers data from the business, candidates and employees to help her analyse the recruitment challenges BWP face. She then develops and refines a strategy to address the issues and ensure a consistent candidate experience throughout the agency.